Four Questions Leaders Must Answer to Attract Top Talent

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In last week’s guest post, I shared one of the major finding from our Talent Magnet research: Top Talent wants a Better Boss. But what else?

One of the most important considerations for Top Talent, when deciding where to work, is the impact of today’s job on tomorrow’s opportunities. Top Talent is always pursuing a Brighter Future.

Top Talent has more of a future orientation than typical talent. Obviously, many organizations can benefit from an infusion of workers who are concerned about the future. The challenge is systematically and proactively helping Top Talent create their own preferred future while they serve the organization.

Realizing very few adults will remain in one organization throughout his or her career, Top Talent sees each role they accept as an opportunity to prepare for a Brighter Future. Therefore, they come to the job market with a different set of questions than others seeking employment.

If I take this job . . .

  1. How will I grow?
  2. How will I be challenged?
  3. What opportunities will I have?
  4. How will I be more employable in the future?

These questions, and others like them, will require many organizations to be more strategic in their people development.

While it is widely considered a “best practice” for individuals to own their personal development, Top Talent wants to know how the organization will help them grow. This assistance can take many forms, from in-house training classes to tuition reimbursement, coaching, mentoring, and more.

The point is not to think of one idealized Brighter Future and attempt to deliver it; the definition will vary from person to person.

What is required from you is a commitment to help your most talented people become the architects of their own future. Then, you will be well on your way to becoming a Talent Magnet!

How might leaders help talented people become architects of their own future?

Mark Miller is the best-selling author of seven books, an in-demand speaker, and the Vice President of High-Performance Leadership at Chick-fil-A. In his latest book, Talent Magnet: How to Attract and Keep the Best People, Mark reveals the three critical aspects of a true Talent Magnet, and explores the daily implications for leaders.