Why Your Advice Doesn’t Work

A recent conversation was part coaching, part advice. I asked, “Which part was most energizing?” He said, “When you were coaching.”

It’s humbling to know people enjoy their own thoughts more than mine.

Advice that works fits the problem and the person. Image of bowling shoes and a ball.

How to help people think for themselves:

Input is distracting when situations call for self-reflection.

Guiding someone to discover their own thinking builds confidence and enthusiasm.

  • Ask questions that begin with “what” or “how.” Resist the urge to explain.
  • Connect to identity. “What do people like you do in this kind of situation?”
  • Bring values to the conversation. “What decision will make you feel consistent with your values?” Or “What values are at play in this situation?”
  • Make room for silence.
  • Explain what you see and hear them saying, so they can hear their own ideas.
  • Invite elaboration by saying, “Tell me more,” or “What else?”
  • Encourage journaling.
  • Focus on the process. Let go of perfect solutions.

When to offer advice:

Coaching builds ownership. Good advice still plays a role.

The voice of experience matters most when:

  1. Time is short.
  2. Action is urgent.
  3. Inexperience increases the danger of failure.

Be a sought-after adviser:

  • Challenge or confirm direction.
  • Inspire confidence.
  • Expose blind spots.
  • Calm strong emotion.
  • Clarify issues.
  • Protect from unnecessary calamity.
  • Propel people forward.

4 Principles:

Keep these principles in mind.

#1. Don’t rescue.

#2. Stay curious longer.

#3. Relax your enthusiasm to share your wisdom.

#4. Listen deeply.

Illustration:

Suppose you’re helping someone prep for their first presentation.

Begin with coaching: “Think about the best presentations you’ve seen. What stood out about the presenter? The content? Why did it work?”

Once they’ve explored their ideas, say: “I’ve given great and terrible presentations. Want a few tips that might help?”

Power Tip: Your questions matter more than your answers.

How do you decide when to coach and when to give advice?

What advice-giving tip do you have?

Exposing God-Like Advisers

The Art of Giving and Receiving Advice HBR