Image Building is Fear Driven

You can’t enjoy leading and constantly worry about what people think of you. Would it really be a tragedy if people caught a glimpse of the real you?


You take yourself too seriously when you obsess about what other people think of you.

Image-building gives control of your life to others.

Fear is the source of constant image-building and impression-management.


Hierarchy maintains control through the power of giving approval. Fear of losing approval keeps everyone in line.


Image-building is about gaining and maintaining position and authority. Leaders obsess about their image because they want power and control.

Image-building sacrifices authenticity. But fear-driven conformity loses it power when you see how it works. You might still wear a blue suit, but you know it’s just a game.

On a scale of 1 to 10, how much fun are you having at work?

On a scale of 1 to 10, how much fun would you like to have at work?